The evolution of social media has been rapid and unprecedented. New platforms have emerged every year, and the scope of their functionality has expanded beyond the scope of the original platforms. While some of these newer platforms are entirely different from dedicated social networks, many of them are similar in spirit. Listed below are five social media networks that have emerged in the past year and continue to grow rapidly. Here are some of the most popular networks:
Marketing and public relations: Social media is an effective tool to market and promote a brand, interact with customers, and foster new business. Consumer feedback: Social media sites allow consumers to voice their opinions and experiences, allowing businesses to quickly respond to customer complaints, address customer issues, and restore trust. Crowdsourcing: Companies use social media to solicit ideas from their customers. They can collect opinions and share them with other users to create better products and services.
Pinterest: Pinterest is a visual discovery tool that is used by more than one billion people around the world. In fact, it’s estimated that more than 4 billion people will use social media by 2022, which is almost half of the world’s population. Pinterest was founded by Harvard student Mark Zuckerberg in 2004 but has since grown to be a global phenomenon. Its popularity has increased as the world uses smartphones. As of October 2020, there were 4.08 billion active social media users worldwide.